About Defero

Defero Communications is a boutique PR and marketing agency based in Southampton.

Established in 2010 by Matt Trace, Defero draws upon the expertise of a formidable team of leading industry professionals.

Our strength lies in our people and our collective vision. The team of directors and associates has broken the traditional agency model and created a new transparent hands on approach to marketing communications, where clients get access to real experts and senior consultants who deliver strategy and implement tactical delivery at a fraction of the big agency rates.


Matt Trace

Matt Trace Director

With over 20 years experience in the PR industry in both the public and private sectors, Matt has worked in-house and in creative agencies on countless corporate and consumer accounts. Matt’s keen eye for a story, flair for creative copywriting and tenacious approach to securing media coverage is a powerful combination.  

Steven Hart

Steven Hart Associate (Web Design)

Steve has years of experience in building responsive websites that deliver compelling results. These results don't just happen by accident, they come by understanding your business and what it is trying to achieve. Whether you are looking to create an eye catching shop window or build complex e-commerce functionality, Steve has the know how and creativity to deliver.

Aaron Fitzgerald

Aaron Fitzgerald Associate (Designer)

Along with surfing, good design is Aaron’s true passion. Having been part of some of the UK’s top agencies, Aaron knows a thing or two about what makes design work. His creative flair and infectious passion for creating the perfect design time and time again is commendable.

Fiona Harris

Fiona Harris Associate (Designer)

Fiona has over 12 years proven experience in the design field. She has worked with a variety of clients in the marine world such as Royal Huisman, Protekscan Turquoise Yacht, Superyacht UK and Princess Yachts. She also has an extensive portfolio in the events industry including work for Confex UK, Fespa and DMG Media. 

Adrian Brophy

Adrian Brophy Associate (PR, Photography)

Adrian is a copywriter, PR consultant and photographer. He has over two decades experience in trade and technology communications, specialising in taking complex business issues and creating engaging and meaningful stories. He has experience in sectors including Consumer Technology, IT, Telecoms, Retail Advertising Technology, Facilities Management, Financial Sector (IT), Energy, Waste Management & Recycling, Chemical Manufacture, Logitistics, & Intellectual Property.

Adrian is also an experienced photographer providing B2B and PR photography. His portfolio is at www.xtrashot.com

 

Andy Howells

Andy Howells Associate (Web Design)

Andy has 20 years experience building for the web, everything from brochure sites, to e-commerce and full web applications. Andy makes the whole process easy to understand, never bamboozling you with nerdy jargon. You just get brilliant ideas, great code, with secure and easy to use websites and online software.
Chris Emery

Chris Emery Associate (Graphic Design)

Chris Emery brings over a decade of creative expertise in design, branding, digital media, print, vehicle graphics, and packaging. At Defero, Chris applies the same passion for polished, functional, and visually striking design. He combines artistic flair with a reliable, detail-driven work style to deliver visuals that elevate brands and engage audiences. Chris is always exploring emerging design trends and loves collaborating with clients to turn ideas into results.