About Defero

Defero Communications is a boutique PR and marketing agency based in Southampton.

Established in 2010 by Matt Trace and Grant Woodall, Defero draws upon the expertise of a formidable team of leading industry professionals.

Our strength lies in our people and our collective vision. The team of directors and associates has broken the traditional agency model and created a new transparent hands on approach to marketing communications, where clients get access to real experts and senior consultants who deliver strategy and implement tactical delivery at a fraction of the big agency rates.

Matt Trace

Matt Trace Director

With over 20 years experience in the PR industry in both the public and private sectors, Matt has worked in-house and in creative agencies on countless corporate and consumer accounts. Matt’s keen eye for a story, flair for creative copywriting and tenacious approach to securing media coverage is a powerful combination.  

Steven Hart

Steven Hart Associate (Web Design)

Steve has years of experience in building responsive websites that deliver compelling results. These results don't just happen by accident, they come by understanding your business and what it is trying to achieve. Whether you are looking to create an eye catching shop window or build complex e-commerce functionality, Steve has the know how and creativity to deliver.

Aaron Fitzgerald

Aaron Fitzgerald Associate (Designer)

Along with surfing, good design is Aaron’s true passion. Having been part of some of the UK’s top agencies, Aaron knows a thing or two about what makes design work. His creative flair and infectious passion for creating the perfect design time and time again is commendable.

Fiona Harris

Fiona Harris Associate (Designer)

Fiona has over 12 years proven experience in the design field. She has worked with a variety of clients in the marine world such as Royal Huisman, Protekscan Turquoise Yacht, Superyacht UK and Princess Yachts. She also has an extensive portfolio in the events industry including work for Confex UK, Fespa and DMG Media.